The Institute of Travel and Meetings (ITM) is the recognised body for business travel, representing over 1,000 buyer and supplier members from six UK and Ireland regions. Membership represents nearly 50% of the FTSE 100, major government departments and NGOs and major limited liability partnerships such as law firms and accountants.

Every year the ITM holds an annual conference to inform, engage, and stimulate its members as well as providing networking between key movers and shakers within the industry. The delegates at the 2011 conference spent just short of £10,000,000,000 annually on business travel and included every major provider in the sector.

As ever providing a positive return/outcome is important for any conference attendee, whether a corporate buyer, a supplier or indeed a sponsor. Placing a financial value on the return of any conference attendance is difficult to do and is unique to each attendee. Innergy were invited to do a slot at the conference around the conference theme of ‘Intelligence’ and focused on Emotional Intelligence and its impact on performance.